Email Marketing

The 4 Day Rainmaker Campaign

This might well be one of the easiest, most profitable campaigns you’ll ever run. It’s worked for years for other people, and can work for you, too.
Rumor has it this campaign (or some incarnation if it) originated from Frank Kern over a decade ago. We’ve used it recently, and we’ll keep using it every month or two because it’s simple and it flat out works at making sales.

Email Marketing

Cliffhanger Emails that Hook New Subscribers

Have you ever gotten hooked on a series like Breaking Bad or Stranger Things? There is a reason for their cult-like following, and we can use that device to get our new subscribers to open our emails and LOVE us.

How To Craft The Perfect Email Marketing Subject Lines

Your subject line is the most important part of your entire email. That’s because if your subject line doesn’t get attention and get the click, then the rest of your email won’t even matter. Use the following checklist to help

Sneaky Tips to Get Your Emails Opened

You work hard to write the perfect email — and then nobody even opens the darn thing. Sigh. What’s a marketer to do? Try a new subject line using one of the following tactics:   Insert your personality and get